Use this Donor Retention Calculator to see how much revenue your hospital foundation loses every year due to low donor retention — and how small improvements to different donor segments can help you recover it.
Enter your donor numbers and retention rates for any (or all) of the five segments below.
Enter the average gift size your foundation typically receives from each donor segment.
Choose a retention rate improvement target. For example, see how much more you could raise with just a 5% or 10% increase in donor retention.